Our operating models

Shell operates four retail models – each one selected to optimise delivery within a specific geographical area:

Becoming a Shell Licensee

Becoming a Shell Licensee

Every Shell Retail Licensee benefits from a unique combination of our global brand strength, winning fuels technology, convenience retail leadership, tailored operational support and trusted licensing experience.

Our proven expertise in mobility retailing means you have an expert by your side, every step of the way. We’ll offer all the support you need to help grow a new franchise operation from the ground up or convert your existing retail network to the Shell brand. It’s the reason 85% of our licensees are “very satisfied” and 90% would recommend Shell as a business partner1.

Learn more here

1Shell Voice of Licensee survey, July 2018

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